Google: Less Common Languages Aren't Considered Low Quality Content

Mar 13, 2023 - 6:51 am 1 by

Google Pens Colored

Google's John Mueller said lesser-used or known languages published on the web are not considered low-quality content just because they are lesser known. He said on Mastodon "good content is good content" no matter what language it is written in.

Daniel Mealo asked, "Does the best recommendation at present become to deindex such pages with to keep from risking the perception that it is low-quality content, even though they are for a legitimate localized target audience?" Should you remove this type of content because there is no support hreflang ISO code for it? The answer is no, according to John Mueller.

John responded, "If this is good content for a niche audience, I would absolutely *not* remove it from indexing. Good content is good content. Your site won't be "penalized" for content in an obscure language." "There's no ISO-639-1 code for ancient Greek, and I wouldn't dare suggest to remove that content from the web," he added.

So what do you do when there is no ISO 639-1 code for the language and you want to use hreflang? You don't use hreflang. John wrote earlier, "If there is no ISO 639-1 code for a language, then there's no hreflang that you can specify there. A hreflang isn't required for a page. It doesn't have to be a part of a hreflang set, there's no ranking advantage if it were."

"The page can have words in any language or script, our systems will try to index it appropriately, and try to show it to users who search for those words. It doesn't matter if there's no ISO 639-1 country code for it," he added.

Forum discussion at Mastodon.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Ranking Volatility, Tons Of Google Bugs, Most Read Articles, Bing Deep Search & Quality... - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: March 1, 2024

Mar 1, 2024 - 4:00 pm
Search Video Recaps

Search News Buzz Video Recap: Google Ranking Volatility, Tons Of Google Bugs, Most Read Articles, Bing Deep Search & Quality & SEOs Not Loving Google

Mar 1, 2024 - 8:01 am
Google

Google Court Document Says Search Quality Continues To Improve

Mar 1, 2024 - 7:51 am
Google Search Engine Optimization

Google Structured Data Carousels Beta Documentation Added

Mar 1, 2024 - 7:41 am
Google

Now You Can Opt Out Of Google Search Place Entities In Page Insights

Mar 1, 2024 - 7:31 am
Google Maps

Google Updates Business Profiles Customer Interactions Every Few Days

Mar 1, 2024 - 7:21 am
Previous Story: Google Business Profile Verification Steps Asking For Better Business Bureau Link