Google: We Not Use isRelatedTo & isSimilarTo Product Schema

Oct 19, 2018 - 7:47 am 0 by

Google Shopping

Google's John Mueller said on Twitter that Google does not currently use isRelatedTo or isSimilarTo schema for product schema in web search. He said as far as he knows, they do not use it.

isRelatedTo schema is a pointer to another, somehow related product (or multiple products). isSimilarTo is a pointer to another, functionally similar product (or multiple products).

John said "I'm pretty sure we don't use them in web search -- I don't know how you'd use them outside of search."

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Core Update Volatility, Helpful Content Update Gone, Dangerous Search Results & Ads Confusion - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google Updates

Deepening Google Core Ranking Volatility Hits Yesterday & Today

Apr 17, 2024 - 8:01 am
Google Maps

Google Maps No Longer Will Support Draft Reviews

Apr 17, 2024 - 7:51 am
Google Search Engine Optimization

Google Search Console Adds Unused Ownership Tokens

Apr 17, 2024 - 7:41 am
Google Ads

New Google Ads AI Generated Image Tool For Demand Gen Campaigns

Apr 17, 2024 - 7:31 am
Google

Google Tests Horizontal Lines For Sitelinks & People Also Ask

Apr 17, 2024 - 7:21 am
Google Search Engine Optimization

Google: Should We Explain The Crawl Stats Report in Search Console

Apr 17, 2024 - 7:11 am
Previous Story: Google My Business Insights Shows Branded Searches Now