Google: We Ignore Tons Of Links But Which Links Is Almost Impossible To Figure Out

Sep 5, 2017 - 8:25 am 87 by

Google Links

Gary Illyes from Google was asked about why he didn't mention links in his desktop to mobile comparison tool post. He said that is because it is "close to impossible for you to check which links are actually deemed critical." So why bother trying to figure out which links are important and which links are not if there is no way for you to do so?

Gary then added that Google "ignores tons of links" and that even if you collect data from Google Search Console and third-party tools " that you won't know which ones are absolutely critical."

Gary finally added that most webmasters and SEOs would not be able to figure it out but maybe some former Googlers would be able to:

A lot of things in this story above:

(1) Google ignores tons of links, which you all probably know by now.

(2) It is almost impossible for you to know which links Google considers to be important.

(3) Maybe former Googlers who worked on search quality can make a good guess at it.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google Ads

Google Ads Multi-Party Approval Aims To Stop Hijacking Ads Accounts

Feb 5, 2026 - 7:51 am
Google Maps

Google Local Hotel Photos "Good To Know" AI Labels

Feb 5, 2026 - 7:41 am
Google AdSense

Google AdSense Reports Gain Browser, Hosting App & Operating System

Feb 5, 2026 - 7:31 am
Google

Google Personal Intelligence Small App Icons In Responses

Feb 5, 2026 - 7:21 am
Bing Ads

Microsoft Advertising Tests Magazine Answer Card Ad Format

Feb 5, 2026 - 7:11 am
Google

Google AI Overviews Bug Removes Links & Citations

Feb 4, 2026 - 4:39 pm
 
Previous Story: Google +1s Was A Ranking Factor? I Doubt It.