Preventing Google's Featured Snippet Scroll Won't Lead To Snippet Removal

Jun 10, 2020 - 7:31 am 2 by

Google Hashtag

Last week we covered how Google launched for some browsers and some featured snippets that Google will highlight and scroll down to the content of the featured snippet on your web page. As expected, some publishers and web site owners are not happy about it. But did you know you can opt out and still have featured snippets within Google?

There is a specific opt out for the scroll-to-text fragment where you can specify "Document-Policy: force-load-at-top" by serving this in the HTTP header. This should stop the browser from scrolling you down to the section of the page that is cited in the featured snippet.

Even better, it should not cause any damage for that page to show up as a Google featured snippet. So you do not need to opt out of your snippets all together or try to mess with the number of characters in the snippet to hide your featured snippet. You can use this document policy to opt out of the scroll.

Danny Sullivan of Google was asked if this would result in not having a featured snippet and he said no:

Forum discussion at Twitter.

Update: Some more on this from Google's perspective - by Danny Sullivan:

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: December 5, 2024

Dec 5, 2024 - 10:00 am
Google Ads

New Dating & Companionship Google Ads Policy & Certification

Dec 5, 2024 - 7:51 am
Google

Google Search Buttons For: Results Are Personalized - Try Without Personalization

Dec 5, 2024 - 7:41 am
Google Ads

Google Ads To Test New Offers / Incentives For Agencies & Advertisers

Dec 5, 2024 - 7:31 am
Google

Google Shopping Card Replaced Popular Stores With Where To Buy

Dec 5, 2024 - 7:21 am
Google

Google Shopping Results Tests View All Buttons

Dec 5, 2024 - 7:11 am
Previous Story: Google AdSense Starts Site Reviews Again & More Changes