Google Easter/April Fools 2013 Update?

Apr 1, 2013 • 8:50 am | comments (10) by | Filed Under Google Search Algorithm Updates

Google Easter LogoOver the weekend there was some chatter in the WebmasterWorld thread of some shifts and changes in the Google rankings.

Here are some comments from Webmasters:

Has there been a update ( downgrade ) today? We now have the worsest traffic ever. Never seen so much stupid serps like today. Strange ( !) google shopping is again on the point.

same here...nice natural pattern started after midnight last night, continued up until about 10 am then BAM! everything shut down with hardly a trickle of traffic all day. Looks like we got day parted again. Looks like two distinct data sets are cycling. I'm sure the day cycle is filling G's coffers.

To be fair, it was Easter weekend and maybe sales and traffic in general is down?

But one person said:

My site seems to be doing a little better today.

That being said, Mozcast reported higher activity than normal on Saturday/Sunday. The temperature on Saturday was 78, which is high. I won't be able to check in on Monday or Tuesday, as I am offline for Passover. But do check the ongoing WebmasterWorld thread to see if it is more wide spread by then.

And I know I scheduled this post for April 1st, April Fools Day, but this is not a April Fools joke.

Forum discussion at WebmasterWorld.

This story was scheduled to be posted today and was not written today.

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