Google: Disavow Tool Hurts Too Many Sites

Oct 14, 2019 • 7:53 am | comments (19) by | Filed Under Google Search Engine Optimization

Hurt Tools

Google hasn't been a huge fan of folks using the disavow link tool but the tool remains because it may help some sites that simply have a lot of bad links pointing to it. Gary Illyes of Google said at PubCon that if it was up to him, he would do away with the disavow link tool because often enough it hurts more than it helps many sites.

Here are some tweets of Gary saying something like this at PubCon:

In short, it seems based on what data Gary looked at, that too many people using the disavow end up doing more harm than good to their web sites.

If that is that case, you have to question yourself in terms of what links you are disavowing...

Forum discussion at Twitter.

Note: This story was pre-written before the Sukkot holiday. I am currently offline for the holiday and unable to respond to comments on this site, social, media or other platforms.

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