Google Tests A Darker & More Bold AMP Logo In The Search Results

Jul 17, 2017 - 7:55 am 5 by
Filed Under Google

Google AMP

Aleyda Solis posted on Twitter a screen shot of the new mobile interface but with yet a new addition, a bolder and darker AMP logo in the search results.

Typically, Google has been showing a light gray AMP logo in the search results to show off which pages will load using the AMP technology. In this test, Google is going bold and dark with this new look.

Here is a screen shot from Aleyda Solis:

Google Amp Logo Bold

Here is her tweet:

Google is constantly testing stuff, so will this stick? I am not sure but more and more people are noticing the new black rounded corner design. The darker AMP logo? I am not sure.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: February 13, 2026

Feb 13, 2026 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Volatility, Bing AI Performance Reports, New AI Mode Retail Ads, UCP Checkout & ChatGPT Ads Go Live

Feb 13, 2026 - 8:01 am
Google Search Engine Optimization

Where Are Those New Google Search Console Features?

Feb 13, 2026 - 7:51 am
Google Ads

Google Ads Product Eligibility View Across Campaigns

Feb 13, 2026 - 7:41 am
Google Search Engine Optimization

Google Still Recommends You Focus On Visible Anchor Text For Links

Feb 13, 2026 - 7:31 am
Google Ads

Google Ads Recommended Experiments

Feb 13, 2026 - 7:21 am
 
Previous Story: Back Button On Google Loading Blank Page: Bug For Some