Can Cheap Hosts With Many Low Quality Sites Hurt Your Google Rankings?

Sep 18, 2020 - 7:33 am 8 by

Google Seo Hosting

Recently an interesting experiment was published on Reboot Online that says cheap hosting with low-quality, spammy bad neighborhoods of sites, can actually impact Google rankings. But John Mueller of Google disputed this study saying it is not really true and it doesn't work that way at Google.

Here is what the study concluded:

The results of this experiment suggests that cheap shared hosting options can in fact have a detrimental effect on the organic performance and rankings of the websites hosted there if your website ends up being hosted alongside lower-quality and potentially spammy ones (providing all websites being observed are otherwise on a level playing field).

John Mueller then chimed in on Twitter with numerous responses saying he doesn't think this is true. He said "I'm not aware of any ranking algorithm that would take IPs like that into account." He gave Blogger as an example. He also added that this study may be flawed a bit because "artificial websites like this are pretty much never indicative of any particular effect in normal Google Search."

The back and forth is interesting, let me share some of it:

We have seen very rare cases of Google slapping all sites on a single host but that is super rare and rarely would ever happen. But this study says something more concerning.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Core Update Rumbling, Manual Actions FAQs, Core Web Vitals Updates, AI, Bing, Ads & More - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google Maps

Google Business Profiles Now Offers Additional Review After Appeal Is Denied

Mar 18, 2024 - 7:31 am
Google Maps

EU Searchers Complaining About Google Maps Features Changes Related To DMA

Mar 18, 2024 - 7:21 am
Google

Google Showing Fewer Sitelinks Within Search

Mar 18, 2024 - 7:11 am
Search Forum Recap

Daily Search Forum Recap: March 15, 2024

Mar 15, 2024 - 4:00 pm
Search Video Recaps

Search News Buzz Video Recap: Google Core Update Rumbling, Manual Actions FAQs, Core Web Vitals Updates, AI, Bing, Ads & More

Mar 15, 2024 - 8:01 am
Google Updates

Google March 2024 Core & Spam Update Movement Today

Mar 15, 2024 - 7:51 am
Previous Story: Google Search Feature Online Therapy Providers