Will Searchers Click On Links Within Google AI Overviews With Dozens Of Links?

Feb 24, 2025 - 7:51 am 9 by
Filed Under Google

Google Ai Robot Reading

A few weeks ago, I reported on how Google was testing showing deeper Google AI Overviews, maybe powered by Gemini 2.0, with over 60 links and citations in them. Well, over the past few weeks, more and more of us are seeing these AI Overviews, with dozens of links within them. And we are asking ourselves, who will click on these links?

I mean, if the AI Overview had maybe 3 to 5 links, sure, maybe a searcher will accidently click on one of those links. But an AI Overview with 40, 50, 60 plus links. That is way too overwhelming and no searcher will click on those.

I mean, you can trigger them pretty easily - this one only has 16 citations/links but many have over 50:

Google Aio Detailed Sources

Here are more examples:

The question is - again - who will click on these citations when (1) Google gives you the answer and (2) there are just too many links and its overwhelming. Plus, this shows even more of a reason for Google to give us this data within Search Console - which they likely will never do but they should.

As Lily wrote, Google: let's test putting 30+ links in AI Overview citations and make the AIO answer take up the entire screen, but not give site owners a way to measure traffic from AIO." As Glenn Gabe also wrote, "The AIO itself isn't necessarily huge when I'm seeing this happen, but there are a ton of sources provided. BTW, each listing would rank #1 in GSC since they take on the position of the AIO block. So yes, 40 #1 listings."

What a mess for us...

Forum discussion at X.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: April 28, 2025

Apr 28, 2025 - 10:00 am
Google

Deposition: Google Used Search Signals & Data To Train Gemini AI Models

Apr 28, 2025 - 7:41 am
Bing Search

Bing Copilot Answer More Videos Section

Apr 28, 2025 - 7:31 am
Google

Google Tests New Shipping, Returns & Payment Section In Retail Knowledge Panel

Apr 28, 2025 - 7:21 am

Apple Updates Applebot Docs: Explaining Applebot-Extended vs Applebot

Apr 28, 2025 - 7:11 am
Google Search Engine Optimization

Google Search Console API Data Stuck On April 22

Apr 28, 2025 - 5:56 am
Previous Story: Google Ads Changes To Offline Conversion Quality In Smart & PMax Campaigns With Store Goals