Google AdWords Tracked 4 Billion Store Visits & Aims To Improve Accuracy

Mar 30, 2017 - 8:15 am 1 by
Filed Under Google Ads

Google Store Visits

Google announced yesterday that after two years of tracking store visits in AdWords, they have now reached over 4 billion store visits globally.

With that announcement, Google said they have innovations that will "report more store visits for advertisers already using these insights to give a more complete view of performance." They outlined four innovations:

(1) Richer store visits data at the same high level of accuracy

(2) Deep learning helps us better predict store visits in challenging scenarios

(3) New mapping initiatives improve how we define location geometry

(4) Higher-quality survey data to verify store visits

So you may see your store visits counts increase and get more reliable. It is a challenging thing to track but if anyone can do it, that would be Google.

Forum discussion at Google+.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Core Update Coming, Ranking Volatility, Bye Search Notes, AI Overviews, Ads & More - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: July 19, 2024

Jul 19, 2024 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Core Update Coming, Ranking Volatility, Bye Search Notes, AI Overviews, Ads & More

Jul 19, 2024 - 8:01 am
Google Search Engine Optimization

Billions Of Google goo.gl URLs Will No Longer Work

Jul 19, 2024 - 7:51 am
Google Search Engine Optimization

Google: ccTLDs & Language Do Help You Rank A Little Better In Local Country Region

Jul 19, 2024 - 7:41 am
Google Search Engine Optimization

Google's On Knowing If Your SEO Team Is Doing Their Job

Jul 19, 2024 - 7:31 am
Google Ads

Google Merchant Center Next Gains Support For Supplemental Feeds

Jul 19, 2024 - 7:21 am
Previous Story: Some Chat Boxes Can Be Hit By The Google Intrusive Mobile Interstitials Penalty