Google AdWords Android App Added Universal App Campaigns & Conversion Columns

Feb 5, 2016 - 7:30 am 0 by
Filed Under Google Ads

Mobile15 Google 1900px

The Google AdWords app for Android has been upgraded to add support for universal app campaigns and new conversion columns.

The Google Play Store says that the two new features are universal app campaigns and new conversion stats.

Advertisers can now measure performance and make adjustments to their universal app campaigns and monitor revenue metrics with two new conversion value columns. Also if they are promoting apps, they can can get a snapshot of how your universal app campaigns are performing by viewing metrics like downloads and average cost-per-install, and make adjustments to daily budget or target cost-per-install.

You can download the Android app here.

Forum discussion at Google+.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: July 14, 2025

Jul 14, 2025 - 10:00 am
Google Updates

Google June 2025 Core Update Volatility Remains Heated Through Weekend

Jul 14, 2025 - 7:51 am
Google Search Engine Optimization

Google Updates Merchant Return Policies & Loyalty Programs

Jul 14, 2025 - 7:41 am
Google Ads

Google Local Service Ads Reviews Now Managed By Business Profiles

Jul 14, 2025 - 7:31 am
Google

Google AI Mode With Link Cards Only - A Bug?

Jul 14, 2025 - 7:21 am
Google

Google AI Overviews Now With Many Videos

Jul 14, 2025 - 7:11 am
Previous Story: Googlers Waiting For The Bus