Google Ads Rolling Out Performance Max Experiments

Jan 19, 2023 - 7:21 am 1 by
Filed Under Google Ads

Google Ads

Google is rolling out Performance Max experiments in Google Ads today. We knew this would come and now, I think for the first time but I might be wrong, we are seeing some advertisers gain access to this.

Tauqeer Aziz shared a screenshot on Twitter of him gaining access to Performance Max experiments in Google Ads. He said, "Performance Max experiments are rolling out in Google Ads! The highly-anticipated Performance Max feature is now available in Google Ads accounts."

Here is the screenshot that you can enlarge by clicking on it:

click for full size

This feature will allow you to run experiments with Performance Max campaigns to monitor the results before you apply those changes to your account. It works for older campaign types and is finally rolling out for Performance Max campaigns.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google Search Engine Optimization

Jeff Dean: Combining Google Search With LLM In-Context Learning

Feb 17, 2025 - 7:51 am
Google Maps

Google Business Profiles Verification Failure Email With Reasons

Feb 17, 2025 - 7:41 am
Google Search Engine Optimization

Google Merchant Center AI-Generated Summaries

Feb 17, 2025 - 7:31 am
Google

Google Search Results Snippets Tests Page Includes

Feb 17, 2025 - 7:21 am
Google Search Engine Optimization

Google: Why Search Engines Don't Need To Do Anything Special For Pagination

Feb 17, 2025 - 7:11 am
Search Forum Recap

Daily Search Forum Recap: February 14, 2025

Feb 14, 2025 - 10:00 am
Previous Story: Microsoft Bing Tests Topics Search Bar Refinements Like Google