Google Ads Pushes Government Documents and Official Services Policy To May 24, 2023

Mar 31, 2023 - 7:41 am 0 by
Filed Under Google Ads

Google Color Whitehouse

Google has extended the Google Ads Government documents and official services policy for several weeks, from March 31, 2023, to May 24, 2023. This was previously announced in late January, and we covered it, but now Google made two changes to that announcement.

The two changes include:

  • Extending the enforcement date from March 31, 2023 to May 24, 2023
  • Removing Germany as a region-specific exception under "Public road access fees and passes."

Google said it will begin enforcing the new policy globally on May 24, 2023, with full enforcement ramping up over approximately six weeks.

As a reminder, here is what is changing:

  • There will be a shift in the policy to an exhaustive list of in-scope categories only.
  • There will include region-specific category exclusions.
  • There will include government-issued business identification as in the scope of the policy.
  • There will allow government-authorized providers and deprecate the requirement for "delegated providers."

You can learn more about this over here.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Core Update Volatility, Helpful Content Update Gone, Dangerous Search Results & Ads Confusion - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google Updates

Weekend Google Core Ranking Volatility Taxing Site Owners

Apr 14, 2024 - 8:15 am
Search Forum Recap

Daily Search Forum Recap: April 12, 2024

Apr 12, 2024 - 4:00 pm
Search Video Recaps

Search News Buzz Video Recap: Google Core Update Volatility, Helpful Content Update Gone, Dangerous Google Search Results & Google Ads Confusion

Apr 12, 2024 - 8:01 am
Google Search Engine Optimization

Google: Indexing & Algorithm Updates Are Independent

Apr 12, 2024 - 7:51 am
Google Search Engine Optimization

Google Structured Data Carousels Beta Docs Clarifies Feature Availability & Markup Location

Apr 12, 2024 - 7:41 am
Google

Google: Ranking In Shopping, Images & Other Verticals Doesn't Hurt Your Web Rankings

Apr 12, 2024 - 7:31 am
Previous Story: Google Business Profiles Let's You Copy A Menu