Google Ads Content Exclusions Do Not Hurt Organic Search Rankings

Sep 8, 2021 - 7:31 am 0 by

Google Exclusion

Google Ads has a boatload of policies, like you'd imagine, and some of those policies are around content exclusions like sensitive content, mature content and so on. These labels that are set in Google Ads do not influence the organic Google Search results.

Google's John Mueller was asked if the Google Ads labels in this area can impact or hurt your organic rankings. John said no, he said "those systems are quite separate; I can't imagine any tag like that in Ads even being visible to the systems in Search."

Here are those tweets:

Google Search has its own means of determining mature or adult or sensitive content and that does not come from Google Ads. The two are very separate on purpose.

Forum discussion at Twitter.

Note: This was pre-written and scheduled to be posted today, I am currently offline for Rosh Hashanah.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: March 18, 2025

Mar 18, 2025 - 10:00 am
Google

Google Tests Links In AI Overviews To More Search Results

Mar 18, 2025 - 7:51 am
Google Ads

Google Ads Images Double Expand Swipe Carousel

Mar 18, 2025 - 7:41 am
Google Ads

First Order Discount Label On Google Shopping Ads

Mar 18, 2025 - 7:31 am
Google

Google Tests Three Rows Of Google Shopping Ads

Mar 18, 2025 - 7:21 am
Google Maps

Google Business Profile Good For Kids Icon

Mar 18, 2025 - 7:11 am