Bing Advice On Optimizing For Intelligent Answers & Questions?

Jul 7, 2020 - 7:01 am 1 by
Filed Under Bing SEO

Bing Direct

I will be honest, the blog post Bing posted yesterday confused me. The title is "How to Optimize Your Content for Search Questions using Deep Learning." The author of the blog post, which is unknown, said "I think one approach to do this is to evaluate our content by following the same process that Bing’s answering engine follows and contrast it to an evaluation of competitors that are doing really well."

In short, this Bing representative said, maybe you should look at BERT (Bidirectional Encoder Representations of Transformers), which is one of the "several fundamental system that Bing" and other search engines use to come up with these answers. He is implying that you can apply BERT to your content, some how, to better your shots at coming up in Bing for its Intelligent Answers and People Also Ask results.

How? Not so sure. Read the post over here and let me know.

Forum discussion at Twitter.

Update: This blog post on Bing's blog might not be from Bing at all. It seems like it was a guest blog post by an SEO named Hamlet Batista.

Update 2: As I thought, this blog post is half written. There is more to be shown here and Bing said it will be fixed:


Popular Categories

The Pulse of the search community


Search Video Recaps

Google Ranking Volatility, Tons Of Google Bugs, Most Read Articles, Bing Deep Search & Quality... - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: March 1, 2024

Mar 1, 2024 - 4:00 pm
Search Video Recaps

Search News Buzz Video Recap: Google Ranking Volatility, Tons Of Google Bugs, Most Read Articles, Bing Deep Search & Quality & SEOs Not Loving Google

Mar 1, 2024 - 8:01 am

Google Court Document Says Search Quality Continues To Improve

Mar 1, 2024 - 7:51 am
Google Search Engine Optimization

Google Structured Data Carousels Beta Documentation Added

Mar 1, 2024 - 7:41 am

Now You Can Opt Out Of Google Search Place Entities In Page Insights

Mar 1, 2024 - 7:31 am
Google Maps

Google Updates Business Profiles Customer Interactions Every Few Days

Mar 1, 2024 - 7:21 am
Previous Story: Web Stories Image Thumbnails In Google Mobile Search Results