Bing Ads Solution For Conversion Tracking With Apple's Intelligent Tracking Prevention

Jan 31, 2018 - 7:49 am 0 by
Filed Under Bing Ads

Bing Apple Ios

Bing announced a new solution to enable tracking across Apple's Safari browser after they implemented Intelligent Tracking Prevention. Bing said "to help ensure that conversions continue to be reported accurately and in full across your Bing Ads campaigns, the auto-tagging of the Microsoft Click ID in ad URLs is now required."

Here Bing Ads will automatically add a unique click IDs to the landing page URLs after a customer clicks your ad. The landing page URL may look something like this: www.contoso.com/?msclkid=123abc, Bing explained.

You can enable the auto-tagging of the Microsoft Click ID on the URL options page of the Shared Library by checking the box, "Add Microsoft Click ID (MSCLIKID) to URLs to allow conversion tracking." This option will be selected by default when creating new conversion goals.

Here is a screenshot:

click for full size

Ginny Marvin has more details over here.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: December 12, 2025

Dec 12, 2025 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google December 2025 Core Update, Discover Alignment To Rankings, Search Console Features, AI Mode Updates & More

Dec 12, 2025 - 8:01 am
Google Maps

Google Gemini Local Results In Visual Formats

Dec 12, 2025 - 7:51 am
Google Ads

Google On AI Max Inferred Intent vs Raw Text

Dec 12, 2025 - 7:41 am
Google Maps

Google Maps Share Button Drops X For Reddit & Facebook

Dec 12, 2025 - 7:31 am
Google

Google News AI-Powered Article Overviews Go Live For Some Publishers

Dec 12, 2025 - 7:21 am
 
Previous Story: Google Dance Happening In Tokyo, What About At The GooglePlex?