Google Magnifying Glass Page Previews, A Real Google Test

Oct 7, 2010 - 8:12 am 0 — by
Filed Under Google

Patrick Altoft spotted a real winner, and at first I thought he had some weird browser extension, but he did not. Google is indeed testing page previews with a magnifying glass.

Here is a picture from Patrick:

google-new-previews-sm

Other people in the UK are seeing it, I cannot replicate it.

In June 2004, Ask Jeeves went with binoculars on the SERPs, which is pretty much a similar concept. Google reportedly tested this concept in August 2004 (or it may have been an extension). But Google did give searchers an option for page previews in November.

Google did confirm this is indeed a real test and not some sort of browser extension.

For more information on this, check out the Techmeme links.

Forum discussion at WebmasterWorld& DigitalPoint Forums.

 

Popular Categories

The Pulse of the search community

Google Search Volatility

More Details

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google Ads

Google Ads New Invalid Traffic (IVT) Overview Card

Nov 12, 2026 - 8:00 am
Google Ads

Google Ads Disallows Impersonate Public Figures With AI Even If Disclosed

Nov 12, 2026 - 7:51 am
Google Ads

Google Ads Disallows Targeting Users Based On Prohibited Content Interests

Nov 12, 2026 - 7:41 am
Google Ads

Google Ads 'Found On Site' Icon & More Pages Label On Sponsored Results

Nov 12, 2026 - 7:31 am
Google Ads

Google Ads Editor Version 2.14 Is Now Available

Nov 12, 2026 - 7:21 am
Google Ads

Google Ads Data Strength Uplift Metric Doc

Nov 12, 2026 - 7:11 am
Previous Story: Google's Blurry Street Views & Embed Option Bug