About a week ago, I ran a poll asking AdWords Advertiser: Do You Feel Paralyzed? It is based on a WebmasterWorld thread of Google AdWords advertisers complaining that they are afraid to make changes to their account, in fear of being banned from AdWords.
So I decided to see how wide spread those feelings were amongst advertisers, at large. I ran a poll and asked do you feel paralyzed? Here are the responses:
:: No, I am constantly making changes said 63 respondents or 42%
:: So So, I make changes but am concerned about consequences said 44 respondents or 29%
:: Yes, I am afraid to make changes said 39 respondents or 26%
:: Other answer... said 4 respondents or 3%
So there you have it, most advertisers are making changes to their campaigns and many are not afraid to do so.
Forum discussion at WebmasterWorld.
