Google Updates Webmaster Tools Verification Process: Google Sites Verification Breaks

Oct 2, 2009 - 8:25 am 0 by

Google announced that they have updated the verification process for Google Webmaster Tools. The main changes include:

(1) META Tag verification is no longer tied to the email address on file, i.e. you can change your email and it won't de-verify your site.

(2) The HTML file verification process required that you set up your 404 pages properly by returning a proper 404 server status code. The issue was, many webmasters don't do this and come into the forums complaining they cannot verify. So Google gave up and decided to just allow the verification without requiring a proper 404 status code being returned on non-existing pages. Personally, I feel they should have kept it - it helps webmasters configure their site properly in the long run. But this will reduce a headache for Google in the support forums.

(3) The screens and look of the HTML verification process was updated also. Here is the new look:

Google Webmaster Tools Verification

The issue is, it broke many of the systems that had automatic verification in place. Google confirmed that Google Sites verification process is currently not working. But others are also reporting issues with verifying other sites. Overall, these issues will be addressed and people will be happy again.

Forum discussion at Google Webmaster Help.


Popular Categories

The Pulse of the search community


Search Video Recaps

Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: May 24, 2024

May 24, 2024 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Ranking Volatility, Ads In Google AI Overviews, Sundar Pichai Interview, Heartfelt Helpful Content & More Ad News

May 24, 2024 - 8:01 am
Google Search Engine Optimization

Google: The Site Reputation Abuse Policy Enforcement Not Yet Algorithmic

May 24, 2024 - 7:51 am
Google Search Engine Optimization

Google Search Can Now Index Electronic Publication (EPUB)

May 24, 2024 - 7:41 am

Directory Of Embarrassing Google AI Overviews

May 24, 2024 - 7:31 am
Web Analytics

Google Analytics Real-Time Reports Adds Users In Last 5 Minutes

May 24, 2024 - 7:21 am
Previous Story: Google Responds To Mass Google AdWords Advertiser Banning & Warnings