YPN Ad Targeting Missing the Mark

Sep 16, 2005 - 8:27 am 0 by

Jenstar started a new thread yesterday at Search Engine Watch Forums named YPN's new ad targeting with categories. In that thread, Jennifer asks "Has anyone used this yet, and what are your initial results?"

Well I have, and as you can see (if Google ad loads, refresh) even though I set my ad category to "Computer Security" I have been getting the same "Answering Service" advertisement time and time again. Don't get me wrong, it is using "Ad Targeting" if it wasn't, I would be getting SEM ads. But are "Answering Service" at all related to a "Computer Security" category?

I am not the only one who feels YPN's Ad Targeting is way off. In the thread a member writes, "Yes, I've used it and so far it's terribly off." But to be far, it is less then one week old, and we are invite only beta testers. So they deserve some time to iron out the issues with it.

 

Popular Categories

The Pulse of the search community

Google Search Volatility

More Details

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: June 3, 2026

Jun 3, 2026 - 10:00 am
Google Search Engine Optimization

Google Search Console AI Performance Report & AI Blocking Controls (Limited)

Jun 3, 2026 - 7:51 am
Google

Google Adding More Link Cards To AI Responses

Jun 3, 2026 - 7:41 am
Bing Search

Yahoo Scout Slighted By Microsoft Scout? And More on Microsoft Web IQ.

Jun 3, 2026 - 7:31 am
Other Search Engines

ChatGPT Multi-Advertiser Placements & Ads Manager Updates

Jun 3, 2026 - 7:21 am
Google Ads

Google Hotel Ads Drops Several Bid Adjustments - A Bug?

Jun 3, 2026 - 7:11 am
 
Previous Story: Google Sends Warnings to Sites