Google AdSense New Approval Process Is Now Two Staged

Sep 1, 2011 • 9:22 am | comments (10) by twitter Google+ | Filed Under Google AdSense

Google AdSense IconGoogle AdSense announced a new application approval process for new publishers.

The process is now two phased:

(1) Submitting the normal AdSense application

(2) Adding the code to your site and having Google review the code.

Prior all you had to do was be approved on the first step. Now, Google is requiring a second step, reviewing your ad code.

When the ad code is added, the ads will be blank. But "soon after the ad code has been added to the submitted site, a final approval decision will be made and the applicant will be notified by email. Newly approved publishers will see live ads automatically appear in the existing ad units on their pages," Google said:

Threads at WebmasterWorld and DigitalPoint Forums are both happy and upset about the additional step in the approval process.

Some think it won't help with those abusing the system. Some think it just slows down the process. Some don't care because they are already publishers.

What do you think?

Forum discussion at WebmasterWorld and DigitalPoint Forums.

Previous story: TripAdvisor Forcing Hotels To Link To Them?


Ralf Skirr

09/01/2011 01:28 pm

It shouldn't make any difference for a webmaster if he has to wait a few days for the ads to go live. Who's that desperate and short term oriented??? I doubt, though, that we will see an increase in quality this way.


09/01/2011 01:35 pm

In the end it doesn't matter, you'll end up making some $$$/£££'s and then get banned... It's happened to ALL of my friends who have tried to use adsense so far.

Muhammad Ali

09/01/2011 07:08 pm

It will leave its effects on the Asian countries as here I have seen Adsense account for sale ads and there way of making the account was totally fake. 

Andrew Clark

09/02/2011 01:35 am

They should also add domain name email verification to the process in order to make hackers lives a little more difficult. We had a site in the past that was compromised (through the host server) that was showing AdSense on our domain, domain name email verification would have made that a much more difficult task for the attacker. 


09/02/2011 07:57 pm

strange.. i just applied for a google adsense account even though my account was terminated a while ago... it seems the account was approved but i heard stories that soon after the account was approved, in less than a week, google terminated the account...  i hope they will not close mine again!


09/04/2011 06:43 am

it was about time


04/17/2012 03:30 pm

?100% verified google adsense account for sale in pakistan Just In 6$ .First check your account then pay adsense approval trick just in? 30$. Contact Any Time: Usman khokhar 0304-6699345 skype:usmankhokhar34


05/09/2012 06:28 pm

Hi,i have a blog hosted in the url -> it has around 97 posts and decent page views around 80-90,i got rejected by adsense around 6 times,i appreciate if you can provide me some feedback/inputs so that i can reapply again. The reason for rejection is same all the time, Issues – pageType,you must provide accurate personal information with your application which matches the information on domain registration,website must contain substantial original content. But i have got approval from Chitika team and i am currently showing their ads.

Nasir Nawab

05/15/2012 09:49 pm

Get Google Adsense Account In Just $15, for (USA, Europe, Asia, Africa, etc.) **Guaranteed Adsense Account Approval In Just 24Hours!** Contact Us: Email: payment through alertpay or western union


10/22/2013 09:23 am

Well,even my site has been accepted by google in the first dtage but rejected in the second stage.

blog comments powered by Disqus