Google Dropping External Keyword Tool For New Keyword Tool

Apr 28, 2010 • 8:33 am | comments (12) by twitter Google+ | Filed Under Google AdWords
 

In September 2009 Google unveiled their new AdWords keyword tool. Since then, both the External Keyword Tool (Old Tool) and the new one (which required you to login) were available. Now, it appears the old External Keyword Tool is the new tool with a CAPTCHA.

Here is a picture of when I go to this NEW external keyword tool:

Google Keyword Tool (External New)

Here is a picture of the old tool, currently available in Google's cache:

Google Keyword Tool (External OLD)

A WebmasterWorld thread has one advertiser saying he will miss the old one because the new one is missing:

  • Categorization of results under broad keyword headings
  • Keyword suggestions from a specific URL
  • More than 100 results for a specific keyword
  • A trickier interface

Out with the old and in with the new!

Forum discussion at WebmasterWorld.

Update: I spoke with Google and they told me that the old tool is still available via a link at the top right of the page. They will ultimately phase out the old tool, but do not have an ETA for when that would happen.

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Comments:

Mike Mueller

04/28/2010 01:20 pm

The new tool also doesn't seem to allow you to download your keywords as a .txt file which I could open in Wordpad - really useful because of its simplicity. The old keyword tool did have this feature. Why get rid of that?

Mike Mueller

04/28/2010 01:22 pm

The new tool also doesn't seem to allow you to download your keywords as a .txt file which I could open in Wordpad - really useful because of its simplicity. The old keyword tool did have this feature. Why get rid of that?

Mida

04/28/2010 02:57 pm

its gonna take some to get used to the new interface, i hop they enable .txt download again

dchuk

04/28/2010 04:51 pm

I'm still allowed access to the old keyword tool, there's just a link on the top of the page to the new beta version. Must be still rolling out...

Eugene

04/28/2010 06:00 pm

There is a link called "Previous Interface" - everyone missed it. That takes you to the old one.

Dusan

05/13/2010 03:12 pm

I dislike intensely the new tool. I want my local search results.

No Name

05/19/2010 11:37 am

Seems the old one is back again due to internal error message last night - even the best can get things wrong, it seems!

Sabre

05/19/2010 04:05 pm

I really don't like the new tool. I'm gonna miss the old one.

Dan

06/09/2010 12:40 pm

In the old tool, you type a keyword and it gives it to you at the top, with its variations, you don't have to search for it. The new one doesn't do that. Sometimes I just want to double check one or two keywords fast.

Matthew

07/30/2010 09:26 am

I like the old tool better also. The main reason being that with the old tool you could easily pick broad, exact and phrase matches and switch between the two. With the new one you can still achieve this functionality, but it's far more cumbersome to do so.

Cecil

10/14/2010 04:19 am

I like the old tool better for various reasons, some of which is stated above. I do not see a link to the old tool on my new tool. I prefer the old tool.

blogging for business

10/11/2012 06:39 am

what i like in the new keywords tools is the ability to download keywords in categories

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