Google AdWords Ads With Subscribe Form

Sep 20, 2011 • 8:19 am | comments (5) by twitter Google+ | Filed Under Google AdWords

AdWords Ad Subscribe FormPauline Jakober spotted an interesting Google AdWords ad type with a subscribe form directly under the ad.

We know AdWords was testing something like this back in January 2010, as a AdWords Contact Form Extensions Beta but since then we have not seen much of it.

As you can see, the ad asks the user to enter their email address and name, and hit "submit" to send the information to the advertiser. The ad also contains a privacy information link.

The previous version had a pop down version, with a more detailed lead capture form. Here is an old picture of that:

AdWords Lead Capture Form

Have you seen this out in the wild recently?

Forum discussion at Sphinn.

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09/20/2011 01:13 pm

AB testing with subscribe form and a new marketing way by Google.

Amie Yoshizumi

09/20/2011 06:56 pm

The only advertiser I have seen with a built-in form like this is groupon.  My guess is that this is still not available to all advertisers.


09/21/2011 01:35 pm

Google pushing down organic results yet again by forcing people to interact with paid ads only .....

John & Susan Suarez

09/21/2011 08:39 pm

I don't mind that type of ad on my site, if I could get paid for that particular type of ad "completion" when retrieving a name and email.

Gig Ninja

09/22/2011 06:46 pm

wow that is awesome I wish we could use that on our ads right now, thanks for sharing!

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