Yahoo Search Filled With Search Ads

Jan 2, 2018 - 7:44 am 6 by


If you visit Yahoo and do a search at their web site, you will see that to get to the organic listings, you are going to have to scroll and scroll and scroll. It reminds me of when gave up on search and they pretty much filled up their search results with ads at the top and at the bottom they put some organic results.

Same with Yahoo, you get five search ads at the top and then some organic listings under it. Of course, you also have ads on the right side of the page. You can search for almost anything on Yahoo Search and get these ads. Search for [flowers], [laptops], [SEO] or whatever and you get five ads.

Here is a screen shot of what is on the visible screen, at least mine, and I have a pretty big screen:

Yahoo Search Ads

Yes, just ads.

Here is a full page screen shot where you can see the whole page, click on it to enlarge:

click for full size

Glenn Gabe posted about this on Twitter and wrote "OK, I haven't been to Yahoo for a while. Just tested some searches... and then had to test a few times to make sure. Yep, they are adding *5* ads above the organic listings + no ad labels. Then shopping ads on the right + right sidebar ads. Holy cow. It's Adhoo, not Yahoo."


Forum discussion at Twitter.


Popular Categories

The Pulse of the search community


Search Video Recaps

Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: May 24, 2024

May 24, 2024 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Ranking Volatility, Ads In Google AI Overviews, Sundar Pichai Interview, Heartfelt Helpful Content & More Ad News

May 24, 2024 - 8:01 am
Google Search Engine Optimization

Google: The Site Reputation Abuse Policy Enforcement Not Yet Algorithmic

May 24, 2024 - 7:51 am
Google Search Engine Optimization

Google Search Can Now Index Electronic Publication (EPUB)

May 24, 2024 - 7:41 am

Directory Of Embarrassing Google AI Overviews

May 24, 2024 - 7:31 am
Web Analytics

Google Analytics Real-Time Reports Adds Users In Last 5 Minutes

May 24, 2024 - 7:21 am
Previous Story: Ross Hudgens - The Search Community Honors You