WWW vs Non-WWW: Google Says It Does Not Matter

Aug 8, 2017 - 7:32 am 26 by

Google Www

Which is better, to have a www or not to have the www to start you domain name? I know Search Engine Land redirects the www to the non-www, so their canonical domain is http://searchengineland.com/ not http://www.searchengineland.com/. Here we use the www and redirect the non-www to the www.

Which is better?

The answer is neither. They are both the same for Google. It is more of a brand decision than anything else.

The question was asked by Brett Levreau:

Pete Meyers from Moz answered and John Mueller from Google backed his answer up:

So do what you want, but stick to one or the other if you can control it. If not, Google will figure it out anyway.

Which do you use? I suspect most of the internet uses the WWW.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: September 17, 2025

Sep 17, 2025 - 10:00 am
Google

Google Discover Tests Showing X Posts From Just Your Followers?

Sep 17, 2025 - 7:51 am
Other Search Engines

OpenAI Updates Search In ChatGPT: Factuality, Shopping & Formatting

Sep 17, 2025 - 7:41 am
Google

Google: Searchers Want AI Summaries Over Links

Sep 17, 2025 - 7:31 am
Google Maps

Google Business API Q&A Feature Going Away November 3 (Changes Coming?)

Sep 17, 2025 - 7:21 am
Google Ads

New Google Merchant Center Suspension Video Verification

Sep 17, 2025 - 7:11 am
 
Previous Story: Google: CSS Size Generally Doesn't Hurt Your Rankings