Google: Web Light Does Not Impact Your Google Rankings

Jun 19, 2018 - 7:21 am 0 by

Google Sparkler

Google's John Mueller said on Twitter that Web Light has no impact on your search rankings in Google. It is just a way for Google to display your content to those with slow devices, after they click from the Google search results to your web site. It has no impact on ranking in Google.

I get why some people think it is a page speed issue or maybe related to AMP and the carousel, but it is not. It is not new, we covered it ages ago and now it is for the first time visible as a filter in Google Search Console.

You have very little control if your pages are going to be served over web light or not. You can opt out of it, but outside of that, you cannot push people easily from Google search to your web light pages - nor would you want to. If you wanted to push them to something like it, you'd likely opt for AMP pages over web light.

So don't worry about web light and Google rankings.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: March 28, 2024

Mar 28, 2024 - 4:00 pm
Google Ads

Google Ads Suspended 90% More Advertisers This Year & Removed 5.5 Billion Ads

Mar 28, 2024 - 7:51 am
Google Ads

Google Updates Its Definition Of Top Ads; They May Not Be At The Top

Mar 28, 2024 - 7:41 am
Google Ads

Google Ads Adds Share Ad Preview For Performance Max

Mar 28, 2024 - 7:31 am
Google

Google Can Search For Your Blockchain Wallet Addresses (Bitcoin & More)

Mar 28, 2024 - 7:21 am
Google Maps

New Google Shopping & Maps Search Features

Mar 28, 2024 - 7:11 am
Previous Story: Bing Ads With Enhanced Targeting Settings & Dimensions Tab