Google: Web Light Does Not Impact Your Google Rankings

Jun 19, 2018 - 7:21 am 0 by

Google Sparkler

Google's John Mueller said on Twitter that Web Light has no impact on your search rankings in Google. It is just a way for Google to display your content to those with slow devices, after they click from the Google search results to your web site. It has no impact on ranking in Google.

I get why some people think it is a page speed issue or maybe related to AMP and the carousel, but it is not. It is not new, we covered it ages ago and now it is for the first time visible as a filter in Google Search Console.

You have very little control if your pages are going to be served over web light or not. You can opt out of it, but outside of that, you cannot push people easily from Google search to your web light pages - nor would you want to. If you wanted to push them to something like it, you'd likely opt for AMP pages over web light.

So don't worry about web light and Google rankings.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google Updates

Google December 2025 Core Update Intense Impact Early

Dec 14, 2025 - 7:35 am
Search Forum Recap

Daily Search Forum Recap: December 12, 2025

Dec 12, 2025 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google December 2025 Core Update, Discover Alignment To Rankings, Search Console Features, AI Mode Updates & More

Dec 12, 2025 - 8:01 am
Google Maps

Google Gemini Local Results In Visual Formats

Dec 12, 2025 - 7:51 am
Google Ads

Google On AI Max Inferred Intent vs Raw Text

Dec 12, 2025 - 7:41 am
Google Maps

Google Maps Share Button Drops X For Reddit & Facebook

Dec 12, 2025 - 7:31 am
 
Previous Story: Bing Ads With Enhanced Targeting Settings & Dimensions Tab