Google: Web Light Does Not Impact Your Google Rankings

Jun 19, 2018 - 7:21 am 0 by

Google Sparkler

Google's John Mueller said on Twitter that Web Light has no impact on your search rankings in Google. It is just a way for Google to display your content to those with slow devices, after they click from the Google search results to your web site. It has no impact on ranking in Google.

I get why some people think it is a page speed issue or maybe related to AMP and the carousel, but it is not. It is not new, we covered it ages ago and now it is for the first time visible as a filter in Google Search Console.

You have very little control if your pages are going to be served over web light or not. You can opt out of it, but outside of that, you cannot push people easily from Google search to your web light pages - nor would you want to. If you wanted to push them to something like it, you'd likely opt for AMP pages over web light.

So don't worry about web light and Google rankings.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Google Search Volatility

More Details

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google

Google Web Guide Classic Search Button Doesn't Take You To Classic Search

Sep 20, 2026 - 9:30 am
Google Search Engine Optimization

Google Search Console Crawl Stats Missing A Day Of Data: September 15th

Sep 20, 2026 - 7:55 am
Google

Google Discover Tests Dive Deeper Feature

Sep 18, 2026 - 4:22 pm
Search Forum Recap

Daily Search Forum Recap: September 18, 2026

Sep 18, 2026 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Unusual Google Search Ranking Volatility, Ad Tech Monopoly Remedies, AI Contribution Publisher Payouts & More

Sep 18, 2026 - 8:01 am
Google

Google May Be More Successful In Blocking Scrapers & Tracking Tools

Sep 18, 2026 - 7:55 am
Previous Story: Bing Ads With Enhanced Targeting Settings & Dimensions Tab