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The topic of how Google handles downtime and how that may impact your rankings in Google's search results is nothing new. In short, short periods of downtime, even a day, should not have a negative impact on your rankings. Prolonged downtime will have a negative impact on your rankings. Why? Google doesn't want to send searchers to sites or web pages that are down and offline.
Like I said, we covered this over and over again. I'll list the stories below. First, let me share a video from yesterday with Matt Cutts, Google's head of search spam, talking about that topic:
Some of our other stories on how Google handles downtime:
- Site Down? How To Use A 503 Code To Save Your Google Rankings
- SEO Considerations For SOPA Website Blackouts
- SEO Tip: NoIndex Or 503 Site Coming Soon Pages
- Site Down Too Long? Your Google Rankings Will Suffer
- Site Downtime & Worried About Google? Return 503 Status Code
- Site Going Offline For 10 Hours? Google Recommends Returning a 503 Service Unavailable Response
- Site Down Time Can Remove You From Google Index
Forum discussion at Google+.
