Google's Matt Cutts On What If My Site Goes Down? Are My Rankings Doomed?

Jul 11, 2013 - 8:10 am 5 by

Google 404 ErrorThe topic of how Google handles downtime and how that may impact your rankings in Google's search results is nothing new. In short, short periods of downtime, even a day, should not have a negative impact on your rankings. Prolonged downtime will have a negative impact on your rankings. Why? Google doesn't want to send searchers to sites or web pages that are down and offline.

Like I said, we covered this over and over again. I'll list the stories below. First, let me share a video from yesterday with Matt Cutts, Google's head of search spam, talking about that topic:

Some of our other stories on how Google handles downtime:

Forum discussion at Google+.


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