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This week in search we had yet another big Google algorithm update that seemed more black hat focused which was named the Fred Google Update. Google said that they do weigh different ranking signals differently based on query and searcher. Google AMP is still not a ranking factor. Google said keywords in URLs are overrated. Google’s John Mueller explains why some publishers may not want to link out. Google may drop featured snippets over typos. Google said YouTube embeds may slow down your page speed. Google is sending new notifications for AMP URLs that are wrong. A new Google page rendering tool is coming soon. Google sent out a survey on how SEOs use the site command. Google AdWords upgrades click to call ads. Google AdWords is still showing emojis. Google is testing a new recipe user interface and a video carousel in the search results. Google top stories shows related picks now. Google feedback form was updated. An SEO dares asks which Googler banned their site. Paul Haahr has been with Google for over 15 years now. That was this past week in search at the Search Engine Roundtable.
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Search Topics of Discussion:
- Large Google Algorithm Ranking Update: Black Hat Related?
- Google Fred Update: Big Google Algorithm Update Links Related
- Google Ranking Signals Are Weighted Differently Based On Query & Searcher
- Google AMP Not Currently A Ranking Factor But May Use It In The Future
- Google: Web Site Comments Show Signals Of Site Health
- Google: Keywords In URLs Are An Overrated SEO Factor
- Google's John Mueller Defends Publishers Who Don't Want To Link Out
- Does Google Drop Featured Snippets Over Typos?
- Google: YouTube Embeds May Slow Your Page Speed Score
- Google Webmaster Notifications For AMP Viewer URLs With Incorrect Hostnames
- Google Page Render Tool Coming To Search Console
- Google Survey On The Site: Search Operator
- New Features For Google AdWords To Click-To-Call Ads
- Google AdWords Doesn't Allow Emojis But Advertisers Keep Using Them
- Google Tests New Recipe Search Results User Interface
- Google Tests New Video Carousel In Search Results
- Google Top Stories Now With "Related Picks"
- Google Search Feedback Form Adds Screenshot Feature
- SEO To Google: How Can I Find The Googler Who Banned Me?!
- Paul Haahr, Google's Top Ranking Engineer, Celebrates 15 Years At Google
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