Daily Search Forum Recap: October 23, 2019

Oct 23, 2019 - 4:00 pm 0 by

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Search Engine Roundtable Stories:

  • Vlog #21: Eric Enge On Founding Stone Temple Consulting & Selling It To Perficient Digital
    I went up to Eric Enge's (@stonetemple) office in Boston to talk to the former US Search Personality of the Year, and prolific writer, author, research and speaker in our industry...
  • Google Rolls Out Key Moments "In This Video" Timelines
    Several weeks ago we saw Google testing "in this video" timelines, which they announced later as "key moments" in video. Well, Google may now be rolling it out for more videos than just a test group.
  • Google Ads Responsive Search Ads Officially Live
    After over a year of testing and being in beta, Google has announced that the responsive search ads are now available to all advertisers to try out. Responsive search ads will automatically test different combinations and learn which combinations perform best of your ad headlines and descriptions and put the best together for you, automatically.
  • A Redesigned Microsoft Advertising
    Microsoft announced this morning that it has redesigned the Microsoft Advertising (formerly Bing ads, formerly adCenter) interface. Microsoft said it released a "series of changes to modernize the look, feel, and functionality of our product."
  • Google: Noindex & 404s Go At Same Speed
    Google's John Mueller asked if a 404 page was noindexed, would that make it drop out of the Google index. John Mueller said no, he said "No. If we crawl and see a 404 or a noindex, it's all the same."
  • Google: Auto-Translating Content Won't Lead To Google Manual Action But...
    Google's John Mueller said on Twitter that if you automatically translate your content from one language to another, using automated translation services, it likely will not lead to a Google penalty or manual action. He did add that the content might not come out great after you translate it and thus not rank well.
  • Google Safety Vests
    It looks like some folks at the Google European offices went out to pick up trash off the street. They even spent money making these custom Google branded safety vests to do it.

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