Daily Search Forum Recap: May 11, 2021

May 11, 2021 • 4:00 pm | comments (0) by twitter | Filed Under Search Forum Recap
 

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Search Engine Roundtable Stories:

  • Google My Business Call History Feature Now Showing Call Data
    After months of Google teasing us with the preview call history section and showing us no data, now Google is showing call history data to some local businesses in the Google My Business console. John Smith shared a screen shot showing that he sees answered and missed calls, with caller ID information; i.e. name and phone number.
  • Google Search Console Changes Event Structured Data Reporting
    Google said that starting on May 10, 2021 it has changed how it reports in some event structured data. Specifically, Google will now begin detecting Event entities at all hierarchy levels, not just at the root level, and errors in recommended properties are now flagged as warnings rather than errors.
  • Report: Google Showing People Also Ask Results More Often
    Both Semrush and RankRanger are reporting an increase in the frequency Google shows the "people also ask" types of search featured in its search results. It is not a huge jump but up a few percentage points according to both trackers starting on May 6th.
  • Google: We Do Not Use The Trust Project Directly For Search Rankings
    Back in 2017, Google announced that it was working with The Trust Project to help publishers use "eight trust indicators that newsrooms can add to their content." But Google's Danny Sullivan said that was the extent of it, and that Google does not use The Trust Project directly for how it ranks websites in its search results.
  • Google Bug Displayed Hidden Business Addresses In Google Local Shopping Search
    Google notified some local businesses that specifically had set their business address not to show to the public, did end up being shown to some searchers by accident between the dates of October 2019 through April 2021 - yes, a full 18 months. Google said it fixed the issue and service area businesses going forward will not show their addresses.
  • Google My Business Insights Now Shows Bookings Reporting Data
    If you go to your Google My Business account, click on the Insights tab and check out the new performance report insights reporting, you may see a new "bookings" tab to see if people booked reservations, appointments, etc with you via Google Maps or Google Search local.
  • Google eScooters
    Google is once again sending some of the Google Partners electronic scooters, e-scooters. Dave Davies posted photos of the 2020 version last year and now the 2021 version is here and he posted photos

Other Great Search Forum Threads:

Search Engine Land Stories:

Other Great Search Stories:

Analytics

Industry & Business

Links & Content Marketing

Local & Maps

Mobile & Voice

SEO

PPC

Other Search

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