New Google Mobile Rounded Interface Rolling Out

Nov 3, 2017 • 7:52 am | comments (6) by | Filed Under Google Search Engine

Mobile3 Google 1900px

Last night, I reported at Search Engine Land based on a tip from Sergey Alakov that the new Google mobile interface is rolling out now. It seems that most people I ask say they see the new rounded or curved mobile search results layout.

Yesterday morning we reported Google was testing it again, but I think it was the early stages of the rollout. Google has been testing this design for a while now and it seems like it is rolling out.

Google has not responded to my two requests for a statement, which in this case is unusual. Why not confirm this, it is not an algorithm change.

This is the first big design update to the Google mobile results in a couple years at least.

Do you see the new design? Here is a screen shot:

Google Mobile Design Curves

Forum discussion at Twitter.

Update: Google has confirmed this and sent us this statement:

We're constantly working to improve your search experience. That means not only introducing new features for exploration and discovery, but also enhancing the look, feel and design of search results. Now we're rolling out an update to mobile that includes a wider bar to enter your search queries and a simple, white background which helps elevate and declutter the content from the web as you browse.

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