The 2015 Moz Search Engine Ranking Study Shows Links Still Super Important

Aug 12, 2015 - 8:03 am 17 by

Moz Ranking Study

Moz has announced the publication of the 2015 Moz search ranking factors study. The study shared a lot of data on correlation and expert interviews, it is the largest they put together yet.

In short, it seems links and anchor text still rank supreme with Google. Things like HTTPS and TLDs have very little correlation. Here is the summary infographic they published, but you can dive into the details over here.

Rankingfactors Info

Forum discussion at Google+ and Local Search Forums.

 

Popular Categories

The Pulse of the search community

Google Search Volatility

More Details

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: July 24, 2026

Jul 24, 2026 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Sends Billions Of Clicks From AI Search, Publisher To Block Google, $120 Billion Quarter, EU's $1 Billion Fine & More

Jul 24, 2026 - 8:01 am
Google Ads

Google Merchant Center Gains More AI Features

Jul 24, 2026 - 7:51 am
Bing Search

Bing Tests Fading Out Related Searches On Hover

Jul 24, 2026 - 7:41 am
Google Ads

Google Ads AI Max For Shopping Campaigns Expands

Jul 24, 2026 - 7:31 am
Google Ads

Google Ads Recommended By Google Al In Conversion Summaries

Jul 24, 2026 - 7:21 am
 
Previous Story: Google: 404s Don't Impact The Google Panda Algorithm