Yahoo Switches To SSL & hsrd.yahoo.com Referers Increase

May 15, 2014 - 8:30 am 1 by

yahoo sslA few months ago, many publishers and webmasters began noticing a huge spike in referrers from hsrd.yahoo.com.

Scanning through the Yahoo Answers and Microsoft Answers threads, I didn't find an answer.

Yahoo told me that this switch began to happen when Yahoo went SSL across their properties.

Yahoo said:

The hsrd.yahoo.com referrer is similar to r.search.yahoo.com, which publishers will also see. It processes click actions for the home page.

As part of our move to HTTPS secure search, referrer logs are now showing hsrd.yahoo.com when the source site was HTTPS-based.

So if you are seeing a huge change in referrer data from Yahoo, that is why.

Hat tip to Ben Lundin for spotting this and sending it my way.

Forum discussion at Yahoo Answers and Microsoft Answers.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: April 28, 2025

Apr 28, 2025 - 10:00 am
Google

Deposition: Google Used Search Signals & Data To Train Gemini AI Models

Apr 28, 2025 - 7:41 am
Bing Search

Bing Copilot Answer More Videos Section

Apr 28, 2025 - 7:31 am
Google

Google Tests New Shipping, Returns & Payment Section In Retail Knowledge Panel

Apr 28, 2025 - 7:21 am

Apple Updates Applebot Docs: Explaining Applebot-Extended vs Applebot

Apr 28, 2025 - 7:11 am
Google Search Engine Optimization

Google Search Console API Data Stuck On April 22

Apr 28, 2025 - 5:56 am
Previous Story: Google Maps Location Based Quick Facts: Knowledge Graph In Maps