Google seems to be testing showing search ads that you can click to watch a video. We saw something like this back in 2018, but this shopping ad has a video play icon on it, and when you look at it, it then changes to a "watch" icon.
When you click on the ads it will open a new section where the video will be played on a video loop.
This was spotted by Saad AK who posted a video of it on X - here is a screenshot of the "watch" icon on the Google shopping search ads:
Here is a GIF of it in action:
Here is the full videocast:
Google > Mobile
— Saad AK (@SaadAlikhan1994) October 17, 2024
Interesting ✨: Google is testing Video Ad directly in an Sponsored Ads Carousel.
When clicked; it will open a new box where the video will be played ( on a loop ).
I haven't seen this tested before.
Sending to: @rustybrick SIR. pic.twitter.com/gKsWMKWPeW
Forum discussion at X.
