Google Shopping Filter By "Smaller Stores"

Mar 7, 2022 - 7:51 am 1 by
Filed Under Google

Google Small Business Shopping

Google Shopping has a filter to show you products sold in "smaller stores." I believe Google announced this back during the Google Marketing Live event last year but now it seems to be live where you can filter products in Google Shopping by stores that are classified as smaller.

This is a good way to help small businesses by giving them the business over buying the product from a larger competitor.

I spotted this via @FindingAmanda on Twitter (hat tip to @MarketingOClock.

Here is a screenshot of the desktop version (click to enlarge):

click for full size

Here is Amanda's screenshot, which I can replicate:

Google Shopping Smaller Stores Filter

Again, I am not sure how new this is, but I think it was announced in May 2021 by Google.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google Updates

Google Search Ranking Volatility Spiked Friday - April 25th

Apr 27, 2025 - 8:45 am
Search Forum Recap

Daily Search Forum Recap: April 25, 2025

Apr 25, 2025 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Earnings Report, Ranking Volatility, AI Overviews Harm Clicks, Search Ads Grow & More

Apr 25, 2025 - 8:01 am
Google Search Engine Optimization

Google: Image Streaming Is Not SEO Friendly

Apr 25, 2025 - 7:51 am
Google

Google Mobile Tests Search Snippet With Blue URL & URL / Site Name Switch

Apr 25, 2025 - 7:41 am
Bing Ads

Microsoft Advertising Suspends Client Connection Requests Temporarily

Apr 25, 2025 - 7:31 am
Previous Story: Google Search Results For Russian Invasion Of Ukraine