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Yesterday, John Mueller from Google posted on Twitter a notice to all SEOs that they should embrace JavaScript and help JavaScript developers learn SEO. In short, John said JavaScript is not going anywhere and the basic static HTML web has really transformed. Thus SEOs need to learn JavaScript so they can help JavaScript developers make their content accessible to search engines.
Here is John's tweet:
The web has moved from plain HTML - as an SEO you can embrace that. Learn from JS devs & share SEO knowledge with them. JS's not going away.
— John ☆.o(≧▽≦)o.☆ (@JohnMu) August 8, 2017
A few months ago, Google created a workgroup for JavaScript and search.
His point is, it is not the job of an SEO to tell coders not to use JavaScript but rather how they can use JavaScript and still ensure the content is indexed and ranked.
No, no, no... That's too old-school :). Embrace the modern realities. It's not 1990 anymore.
— John ☆.o(≧▽≦)o.☆ (@JohnMu) August 8, 2017
Sure it's hard. That's no excuse not to do it properly.
— John ☆.o(≧▽≦)o.☆ (@JohnMu) August 8, 2017
They need all the experienced SEO help they can get. Most SEO isn't voodoo, it can be explained.
— John ☆.o(≧▽≦)o.☆ (@JohnMu) August 8, 2017
I run at the SMX conference a session on JavaScript and SEO pretty much every SMX show I am at for the past few years. This is an important topic and every time we discuss the panels, we keep deciding to run this panel at each show. It is just that important.
Forum discussion at Twitter.
