Does Google Search Know What Is Reliable Information

Mar 7, 2024 - 7:41 am 3 by
Filed Under Google

Robot Man Shaking Hands

Danny Sullivan, Google's Search Liaison, was asked does Google currently validate/verify if information or data within content, is accurate, correct, true or even "commonly accepted". In which Sullivan replied it isn't a simple yes/no response, Google Search wants to rank content people like, and people like content that has reliable information.

Sullivan said on X, and I quote:

We have systems that try to detect if content has reliable information.

We also have talked about the notion of consensus when it comes to facts.

So the yes/no answer you want isn't that simple. The broader point is this. People like reliable information. Our systems try to show information that people like. Please people with reliable information; please our systems.

So Google has systems that try to detect if content is reliable and if there is consensus with your content across the web. But in general, Google knows people like reliable information and Google wants to rank content that people like.

In 2017, Google released an algorithm update specific in Japan to show more useful and reliable information to users. Google also said the SGE AI responses source from more reliable sources. And Google has had warnings in its search results when it feels it does not have reliable sites to include in its search results. Google also said it can use MUM to determine consensus of information. And in 2018, Google said it has a bias towards the scientific truth, saying, "High quality information pages on scientific topics should represent well­ established scientific consensus on issues where such consensus exists" in its quality raters guidelines.

Here are the new posts on this topic:

So - what do you all make of this? Does Google rank reliable information or nah...

Forum discussion at X.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Core Update Volatility, Helpful Content Update Gone, Dangerous Search Results & Ads Confusion - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google Updates

Weekend Google Core Ranking Volatility Taxing Site Owners

Apr 14, 2024 - 8:15 am
Search Forum Recap

Daily Search Forum Recap: April 12, 2024

Apr 12, 2024 - 4:00 pm
Search Video Recaps

Search News Buzz Video Recap: Google Core Update Volatility, Helpful Content Update Gone, Dangerous Google Search Results & Google Ads Confusion

Apr 12, 2024 - 8:01 am
Google Search Engine Optimization

Google: Indexing & Algorithm Updates Are Independent

Apr 12, 2024 - 7:51 am
Google Search Engine Optimization

Google Structured Data Carousels Beta Docs Clarifies Feature Availability & Markup Location

Apr 12, 2024 - 7:41 am
Google

Google: Ranking In Shopping, Images & Other Verticals Doesn't Hurt Your Web Rankings

Apr 12, 2024 - 7:31 am
Previous Story: Google Maps Hides Views Counts On New Reviews