Google Testing Search Results Without Descriptions

Mar 4, 2015 - 7:54 am 11 by
Filed Under Google

Google Ball Logo - 12/12/12I've seen lots of Google tests, including Google hiding the URLs in the search results, but not showing the descriptions in the search results for the whole listing of results?

Typically searchers read the title (clickable link) and the description and even the URL before clicking on a search result to go to the web site. But in Google's latest test, Google is trying to see if searchers will click as often on search results without descriptions (snippets) below the clickable title and above the URL.

@gfiorelli1 spotted this test and posted it on Twitter, here is his picture:

Google Testing Search Results Without Descriptions

Not pretty... I can't replicate it but others have seen this in the past as well.

I prefer seeing descriptions in the search results.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Other Search Engines

ChatGPT Search Gains Shopping Search Features (Not Ads) & More

Apr 29, 2025 - 7:51 am
Google Search Engine Optimization

Google: Changing Lastmod Date In Sitemap Isn't An SEO Hack

Apr 29, 2025 - 7:41 am
Bing Search

Bing Tests New AI Answer Summary

Apr 29, 2025 - 7:31 am
Google Ads

Google Tests New Shopping Ads Design

Apr 29, 2025 - 7:21 am
Bing Search

Bing Search Without Microsoft Name By Logo

Apr 29, 2025 - 7:11 am
Search Forum Recap

Daily Search Forum Recap: April 28, 2025

Apr 28, 2025 - 10:00 am
Previous Story: Google Fact Rank: Google Ranking Web Pages On Facts, Not Links