Google Tests Method To Report Autocomplete Suggestions

Feb 10, 2017 - 7:41 am 2 by
Filed Under Google

Desktop3 1900px WIDE

Google has said they are testing a way to report offensive autocomplete suggestions. You know, the search suggestions Google gives searches as they type their query.

Here is a screen shot Google sent us of the method they are deploying. You can see the autocompletes and on the bottom right, there is a "report offensive query."

Google Autocomplete Report Offense

Google told Search Engine Land:

Autocomplete predictions are based on searches previously carried out by users around the world. That means that predicted terms are sometimes unexpected or offensive. We have been actively working on improvements to our algorithm that will help surface more high quality, credible content on the web. In addition, we’re experimenting with a new feature that allows people to report offensive Search predictions. We’re working to incorporate such feedback into our algorithms, and we hope to roll this out more broadly over time. Autocomplete isn’t an exact science and we’re continually working to improve it.

We've covered numerous cases of autocomplete in Google offending religions, races, politics and much more. So I wonder how Google will deal with all the complaints here?

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: September 1, 2025

Sep 1, 2025 - 10:00 am
Google

Google Tests AI Overview With Knowledge Panel

Sep 1, 2025 - 7:51 am
Google Search Engine Optimization

Google: Crawl Changes Are Independent Of Big Google Updates

Sep 1, 2025 - 7:41 am
Google

Danny Sullivan At WordCamp On How Google Search Keeps Evolving

Sep 1, 2025 - 7:31 am
Google

Google AI Mode Model Updated - Improvements For STEM Queries

Sep 1, 2025 - 7:21 am
Google

Google AI Mode Compare Checkboxes For Products & Local Business Listings

Sep 1, 2025 - 7:11 am
 
Previous Story: US Court Sides With Google Over Penalizing Web Sites For Spam & Guidelines Violations