Google Search Removal-Based Demotion Systems Changes Threshold

Jun 11, 2025 - 7:45 am 0 — by

Google Stairs

Google has made a small but I assume meaningful change to the search ranking systems document, the section for "Removal-based demotion systems." Google changed the wording from a "high" volume to a "significant" volume throughout that section.

So it no longer just needs to be a high number of documented cases of valid copyright removal requests and/or personal information removals involving a site with exploitative removal practices; but rather a "significant" volume of those.

Here is the new wording:

New Google Removal Demotion System

Here is the old archived wording:

Old Google Removal Demotion System

What do you think these changes mean?

Forum discussion at Bluesky.

Update: John Mueller from Google said on Bluesky, "It's basically just clarifying that it's not the absolute number but rather the significance."

 

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