Microsoft is testing moving the ad labels in the Bing Search results from the left side of the ad to the right side of the ad. I am not sure which makes it harder to see the label or not but I assume Microsoft is testing this to see which will get more clicks.
This was spotted by Sachin Patel who posted some screenshots on X:
Here is the test:
Here is the normal version:
Here are more screenshots from Sachin:
bing change to the position of the sponsored label. Previously, it was under the title; now move it.@rustybrick pic.twitter.com/bF8WusYx1f
— Sachin Patel (@SachuPatel53124) December 9, 2025
I cannot replicate this right now.
Forum discussion at X.
