Google is promoting AI Mode in its search results with a large banner ad. The banner ad says, "New! Try Al Mode. Get Al-powered responses & ask follow-ups with a new experiment. Try now..."
To be fair, we saw the same thing when Google was promoting SGE (now AI Overviews) while they were in Search Labs.
This was spotted by Matt McGee who posted this screenshot on Bluesky:
I gained access to AI Mode and I sometimes get a different banner to try AI Mode - this is what I see:
Forum discussion at Bluesky.
Update: Also in the knowledge panels:
Google Knowledge Panel now promotes its AI mode.@rustybrick @gaganghotra_ @brodieseo pic.twitter.com/H6hVc21kfK
— Sachin Patel (@SachuPatel53124) March 29, 2025
Varaition of text for the banner:
Google is testing the "Meet AI Mode" button. (It calls me back to the previous AI Mode search)
— Metehan Yesilyurt (@metehan777) May 26, 2025
This result page is too complex btw.
cc: @rustybrick pic.twitter.com/Yo7GE5T23O
@rustybrick
— Francesco Baldini (@betakrea) June 10, 2025
I assume it's not new, but it's the first time I see it (bottom right of the SERP on desktop): pic.twitter.com/ehI9r8oOhX
More:
Google now shows an AI Mode pop-up on the screen when you search for something on the SERP.@rustybrick @gaganghotra_ @brodieseo pic.twitter.com/7xPo5GmT2J
— Sachin Patel (@SachuPatel53124) June 13, 2025