Google Does Not Promote Or Demote Based On Top Level Domain

Nov 8, 2016 - 8:18 am 2 by

Google Domain Name Tld

In the past 24 hours, both Google's John Mueller and Gary Illyes answered questions around top level domains and rankings. One was about a ranking boost and the other was on a ranking demotion. In short, Google generally does not demote a site because it uses a TLD and Google does not promote a site because it uses a TLD.

Eric asked Gary, is there a benefit for a lawyer to use a .lawyer TLD and Gary said no:

David asked John if Google may discount all .XYZ or .IR domain names because they are most spammy. John said generally not, they try to demote on a granular level:

Most of this is not new but I constantly have to remind folks of this. So here is some history:

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Core Update Coming, Ranking Volatility, Bye Search Notes, AI Overviews, Ads & More - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: July 19, 2024

Jul 19, 2024 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Core Update Coming, Ranking Volatility, Bye Search Notes, AI Overviews, Ads & More

Jul 19, 2024 - 8:01 am
Google Search Engine Optimization

Billions Of Google goo.gl URLs Will No Longer Work

Jul 19, 2024 - 7:51 am
Google Search Engine Optimization

Google: ccTLDs & Language Do Help You Rank A Little Better In Local Country Region

Jul 19, 2024 - 7:41 am
Google Search Engine Optimization

Google's On Knowing If Your SEO Team Is Doing Their Job

Jul 19, 2024 - 7:31 am
Google Ads

Google Merchant Center Next Gains Support For Supplemental Feeds

Jul 19, 2024 - 7:21 am
Previous Story: Google My Business Editor Improved For Location Editing