Google's Matt Cutts: Panda 4.0 Has A New Architecture With A Softer Side...

May 26, 2014 • 8:33 am | comments (55) by | Filed Under Google Search Engine Optimization

Google Panda 4.0Last Tuesday, when Google pushed out Google Panda 4.0, Matt Cutts implied that gentler for some sites but it does lay the groundwork to future changes in the direction of a softer and gentler Panda algorithm.

Now, Matt Cutts, Google's head of search spam, said it in black and white on Twitter. In response to @Marie_Haynes's question, Matt wrote:

Think of it like P4 is a new architecture. Brings in some of the softer side, but also lays groundwork for future iteration.

Again, we said this originally, but it is nice to have it in a Tweet from Cutts himself.

So clearly, Panda 4.0, is a huge update to the algorithm. If the ~7.5% impact on English queries did not tip you off to that, then this message should.

I hope this means that even more updates to Panda will help more sites recover.

Again, please take our Panda 4.0 poll if you have not. I'll share the results in a week or so.

Forum discussion at Twitter.

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