Google Is Working On Something Related To Nofollow Link Change

May 20, 2020 - 7:41 am 1 by

Puffins Google

We know that Google made a change to the nofollow link policy, that starting on March 1, 2020, Google can look at a nofollow link attribute as a hint and not as a directive. Just to be clear, Google said in September they can use it as a hint for ranking and in March as a hint for crawling and indexing. But since then, it seems Google did not make any real change to search since the change - but a change is indeed coming.

I asked Gary Illyes of Google for an update on this nofollow hint policy change. I asked him "has Google done anything with this in terms of ranking, spam, etc?" Gary responded saying "you will have something. At one point. Some time in the future. No timeframe."

He doesn't believe anything was launched yet but what he is working on will indeed need to be announced. So it sounds big, big enough that it has to be announced by Google.

Here are those tweets:

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Google Search Volatility

More Details

Search Video Recaps

 
Video Details More Videos Subscribe to Videos

Most Recent Articles

Google

Google Trends Adds Comparison Over Time Data & Chart

Jul 1, 2026 - 6:13 am
Search News

Fabrice Canel Retires From Microsoft After Almost 30 Years Of Service

Jul 1, 2026 - 5:40 am
Google Search Engine Optimization

Google Search Console Has First Generative AI Reporting Bug On June 24

Jun 30, 2026 - 3:55 pm
Search Forum Recap

Daily Search Forum Recap: June 30, 2026

Jun 30, 2026 - 10:00 am
Google Search Engine Optimization

Google: Meta Descriptions Not Required But They Are Useful

Jun 30, 2026 - 7:51 am
Google Ads

Google Ads / Merchant Center Customer Match Uploaded Via Merchant API

Jun 30, 2026 - 7:41 am
 
Previous Story: Bing Webmaster Tools Adds More Features To New Version