When Does Google Trigger a News Snippet?

Jun 10, 2011 - 8:22 am 1 by

A month ago, Google quietly released a new feature that shows article headlines within the search results snippet of major news sites. The first site to report this was Google Operating System. I do not believe Google ever officially announced the feature.

You can trigger it yourself by searching for [news] or popular news sites by name.

Google News Snippet

It comes up for these also:

Google News Snippet

But why not show up for popular blogs like ours?

Google News Snippet Missing

I am not sure - it seems to currently only work for very popular news sites.

Tedster guesses it is based off "at least in part by how many times a navigational search shows up in Google News search."

Forum discussion at WebmasterWorld.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: December 26, 2025

Dec 26, 2025 - 10:00 am
Search Video Recaps

Search News Buzz Video Recap: Google Core Update Status, News Publishers Traffic Distribution, Ads In AI Overviews Expand, ChatGPT Ads & Christmas

Dec 26, 2025 - 8:01 am
Other Search Engines

ChatGPT Ads May Prioritize Sponsored Content In AI Responses

Dec 26, 2025 - 7:51 am
Google Ads

Google: #1 Google Ads Launches Of 2025

Dec 26, 2025 - 7:41 am
Google

Google Continues Centering Search Results Test

Dec 26, 2025 - 7:31 am
Google Search Engine Optimization

Google: Pick A Reasonable Site Name To Rank For In Search

Dec 26, 2025 - 7:21 am
 
Previous Story: 2011 Search Ranking Factors Released By SEOmoz