Google Merchant Center Will Highlight Vehicle Ads Data Quality Issues

Mar 27, 2026 - 7:41 am 0 — by
Filed Under Google Ads

Google Vehicle Ads

Google announced that it will begin to highlight data quality account issues related to Vehicle ads within Google Merchant Center. This will begin in mid-April 2026.

Google said this is "to make sure your vehicles comply with Google's Vehicle ads data quality requirements, we evaluate both the submitted vehicle data and the associated website content for every vehicle uploaded to your account."

Vehicles will be disapproved if the vehicle data across your data source and landing page doesn’t match. In the Merchant Center account issues page, Google will display what the issue is and how to fix it. To maintain listing approval, please monitor and resolve all warnings on the account issues page of your Merchant Center.

Here are some examples of data quality issues:

Vehicle availability mismatch:

Your vehicle’s availability must be highlighted or visible on your vehicle description page.

Learn How to fix: Vehicle availability mismatch.

Vehicle condition mismatch:

The condition[condition]attribute in your data must match the condition on your vehicle description page.

Learn How to fix: Vehicle condition mismatch.

Vehicle price mismatch:

The price[price]attribute value provided in your product data and the corresponding values on your vehicle description page must match.

Learn How to fix: Vehicle price mismatch.

Vehicle mileage mismatch:

The vehicle mileage on your vehicle data and your vehicle descriptions must match.

Learn How to fix: Vehicle mileage mismatch.

Mismatched vehicle information:

The vehicle identification number (VIN), brand or model on your vehicle data and your vehicle description pages must match.

Learn How to fix: Vehicle Mismatch.

Vehicle landing page error:

The link_template, link, or ads_redirect attributes must have the correct and expected URL values for your vehicle landing pages.

Learn How to fix: Landing page error.

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