Google: Incorrect Last Modification Date In HTTP Header Does Not Hurt Your SEO

May 22, 2023 - 7:51 am 0 by

1950s Woman Dating Documents At Desk Google Logo

Google's John Mueller felt the need to post a PSA that said having an incorrect date set in your last modification date within your HTTP header won't hurt your SEO. He said on Mastodon, having an incorrect date set there "won't negatively affect your site's overall SEO if used wrongly."

John wrote about spotting an article that said otherwise. He said, "I ran into an article about the "last-modification" date HTTP header, which claimed it would be bad for your SEO to have it set incorrectly (specifically, always set to "now') by plugin."

John said nope, he wrote, "This is not the case, it's not bad for SEO. Yes, it's good to use last-modification date headers appropriately, as this helps with crawling efficiently, but it won't negatively affect your site's overall SEO if used wrongly. Your site won't rank lower."

John then linked to Google's official documentation on crawl budget management for large sites and helping Google know your dates.

Here is a screenshot of those tweets:

Jjohnmu Mastodon Tweets

Forum discussion at Mastodon.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Core Update Flux, AdSense Ad Intent, California Link Tax & More - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: April 23, 2024

Apr 23, 2024 - 4:00 pm
Link Building

Google: Ignore Link Spam Especially To 404 Pages

Apr 23, 2024 - 7:51 am
Google Search Engine Optimization

Google: We Have Taken Action On Some Parasite SEO In Recent Update

Apr 23, 2024 - 7:41 am
Bing Search

Mikhail Parakhin Breaks Silence On Mustafa Suleyman Of Microsoft (Kinda...)

Apr 23, 2024 - 7:31 am
Google Maps

Google Business Profiles Gains Select Preferred Menu Source

Apr 23, 2024 - 7:21 am
Google Search Engine Optimization

Google: Crawl Budget Goes Across All Googlebot Crawling, Not Just Web Search

Apr 23, 2024 - 7:11 am
Previous Story: Unusual AMP Crawl Issues Reported In Google Search Console Starting May 12th