It has been some time since we covered the Google Fred algorithm update, which Google eventually confirmed. Again, we believe Fred targeted low value content around the dates of March 7th/8th. Our poll shows a significant number of SEOs were hit but this update.
Google told us in the past, if you were hit, then there are quality issues with your site. Yesterday, at the AMA with Google, Gary Illyes said that if you were hit, he recommends you simply read the quality guidelines section of the webmaster guidelines and make changes to your site based on those guidelines.
Here are the tweets from the AMA:
What's up with Fred? - @dannysullivan The fish? - @methode. It's closely related to the quality section of webmaster guidelines. #smx
— Patrick Stox (@patrickstox) June 13, 2017
@methode says Fred update is closely related to the quality section of the @googlewmc guidelines #smx
— Chris Johnston (@reluctantSEO) June 13, 2017
Fred is closely related to quality section of rater guidelines. @methode #smx
— Jennifer Slegg (@jenstar) June 13, 2017
Fred was just a standard quality update, so they aren't talking much about it. @methode #smx
— Jennifer Slegg (@jenstar) June 13, 2017
Fred was a quality update. If hit, look to Google quality guidelines. @methode #SMX pic.twitter.com/zTBKopr4YJ
— Kammie Jenkins (@Kammie_Jenkins) June 13, 2017
Quality Guidelines -"If you were hit by Fred that's the place you want to look" - @methode #smx
— Marie Haynes (@Marie_Haynes) June 13, 2017
No, Fred wasn't a new version of Panda. @methode #smx
— Jennifer Slegg (@jenstar) June 13, 2017
Gary would not talk more and he really shut down the conversation about the Google Fred update as quickly as he could.
Forum discussion at Twitter.
